This is a print ad for Modern Luxury magazine. Our challenge was to advertise a new model E-Class Cabriolet for Mercedes-Benz and give it a flavor that would support the Fresh Faces of Fashion, Dallas 2011. We decided to focus on one benefit, which in this case was the convertible top. I had the great fortune of using my wife as the talent and I also worked with copy writer, Alex Slotkin. The photographer who shot this was the Dallas great, Stewart Cohen.
