PointMobl · Brand · Digital

Built for
What's
Next.

Client PointMobl

Scope Brand Identity · Digital · Art Direction

Category Brand · Digital

All Work

PointMobl

Brand & Digital

From accessories to ecosystem.

Created PointMobl as a complete brand platform for RadioShack, defining the identity, packaging system, and retail environment to establish a cohesive and scalable mobile accessory ecosystem. Developed the full visual and spatial language, from logo and product packaging to in-store graphics and experiential retail elements, transforming PointMobl into a recognizable and immersive consumer brand. The system unified product, environment, and messaging to strengthen customer engagement and elevate RadioShack's mobile retail presence.

Brand Identity Digital Art Direction UI Design

Brand Identity 01

Brand Identity 02

Digital 03

Digital 04

Art Direction 05

Art Direction 06

UI Design 07

UI Design 08

Built forWhat'sNext.

Built for
What's
Next.